Selling Your Home? You Should Dress It For Success! Part Two

Staged living room with sofas and arm chairs

Making a house more attractive for buyers can help a seller get a better price.

Hi Everyone,

This is a continuation of our newsletter from last week on how staging your home for sale or just for a redesign can be simple and rewarding! Check out Part One here! Now, onwards to Part Two!

Porch with very comfortable furniture for enjoying reading and music

5. Stage the Most Important Rooms

Staging a vacant home can be expensive. If you’re selling a vacant home and are on a budget, focus your attention — and money for rental furniture — on staging the rooms that are most used by homeowners. “We always stage the main level of the house and the primary bedroom and bathroom,” Everything else is secondary, unless a room is very small or has an unusual layout that’s not self-explanatory.

The National Association of Realtor’s home staging survey revealed a similar sentiment: Forty-six percent of buyers’ agents said the living room was a very important room to stage; forty-three percent said the same of the primary bedroom.

Large bathroom with stone counter and floors

6. Primp Bedrooms and Bathrooms

Small touches in these rooms can go a long way. Jennifer Storo, the owner of a Boston based home staging company says: “[In] a hotel, white bed linens and towels are fresh and welcoming, making it easy to imagine staying for the night — or forever.”

Living room with rented furniture for staging project

7. Pare Down Furniture

Most sellers already have all the furniture they need to stage their home, meaning they don’t have to rent furniture. That said, consolidating existing furniture can make a home feel more spacious. Statement pieces are often the first to go. Furnishing should allow people to smoothly walk through your home, not stop and stare at any one piece.

Take a photo of each room. What do you see? No one object should claim all the visual real estate, distracting from the room as a whole.

Staged family room redesign for home for sale

8. Highlight Each Room’s Best Features

Every room has a focal point, and that’s often what you want to showcase. In the living room, the focal point could be the fireplace. In a home office, it may be a beautiful bay window. The right accessories, such as hanging a painting above a fireplace mantel, can draw a buyer’s eye to certain features.

Dining room staged with client's furniture and accessories chosen by designer

9. Hiring Professional Stagers?

If you don’t have an eye for interior design — or have already moved all of your furniture to your new home — it may make sense to hire a professional stager. We at ABID would be delighted to assist you with any of your redesign or staging needs! Every photo in this newsletter is from one of our staging projects!

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Arlene Bobb Interior Design